| VUNA
VIEWS - February 1998 |
| Are
You Wrong about Copyright? The Facts You Need to Know, Part 2 |
by Judy Miner
Because most vegetarian organizations publish a newsletter or
other informational literature, we must face copyright issues.
Copyright gives those who put their ideas into tangible form
the exclusive right to control how, when, and by whom the work
is reproduced and distributed. Copyright comes into effect automatically
as soon as an idea is put on paper or tape or canvas or computer
disk; an author does not have to file anything with the government
or put a copyright notice on the work. Copyright lasts for the
life of the author plus 50 years and cannot be forfeited except
by the copyright holder's explicitly putting the work into the
public domain.
So, that cute cartoon with a vegetarian theme you saw in the
newspaper cannot legally be copied and printed in your newsletter
without the permission of the copyright holder. Nor can you reproduce
magazine articles without permission, even if you give full attribution
to the copyright holder. In fact, though ideas, facts, slogans,
words, and phrases cannot be copyrighted, virtually all tangible
expressions of ideas do have the protection of copyright and
it is illegal to reproduce them without permission. Violating
copyright could result in a lawsuit against you or your organization,
or even criminal prosecution.
The intent of copyright laws is not to make life difficult
when we want to reuse that perfect article, illustration, or
cartoon. In both Canada and the US, the purpose of copyright
is "to protect owners while promoting creativity and the
orderly exchange of ideas," as stated by the Canadian Intellectual
Property Office's Guide to Copyright. Many people who earn their
living as writers or artists and groups that raise funds through
the sale of original works would refuse to put out the tremendous
effort this often takes if someone else could simply appropriate
their work without permission. There is also the issue of the
moral rights of authors, whose works are an extension and expression
of their personality--the fundamental principle of Canadian copyright
law.
However, because the law does not focus solely on protecting
the intellectual property of authors but also on promoting the
exchange of ideas (or "the progress of science and the useful
arts," according to the US Constitution), some use of copyrighted
material without permission is allowed. In the US, "fair
use" governs such cases; in Canada, they fall under "fair
dealing." The problem for potential "fair users"
is that the laws are purposely vague and infringement actions
are decided by courts on a case-by-case basis.
What Are Fair Use and Fair Dealing?
US law allows claims of fair use when copyrighted material
is reproduced without permission for purposes of criticism, comment,
news reporting, teaching, scholarship, and research. Canadian
law lists purposes of private study, research, criticism, review,
and newspaper summary, omitting teaching (as in photocopying
articles for use in a classroom). US law also takes account of
the purpose and character of the use, that is, whether it was
done for commercial gain or for nonprofit educational purposes,
the amount and substantiality of the portion used, and the effect
of the use upon the potential market for and value of the copyright
work. The US Copyright Office states explicitly: "There
is no specific number of words, lines, or notes that may safely
be taken without permission. Acknowledging the source of the
copyrighted material does not substitute for obtaining permission."
Note that because fair use or dealing are decided by courts
taking account of the circumstances of a specific case, we might
assume our use was fair, but we can't be certain of it. Also,
we might be violating copyright on a regular basis, but unless
the copyright holder takes legal action, we would never have
to face the legal consequences. Given the costs of taking a party
to court, it's unlikely a vegetarian society with a newsletter
circulation of 200 would be sued for reproducing copyrighted
material. That still leaves us with the moral question of violating
an author's rights to intellectual property.
So, if we want to do the right thing but still use copyrighted
material in an aboveboard manner, we can follow certain guidelines:
- Quoting short portions of works for purposes of review is
fair use or dealing.
- Facts cannot be copyrighted, so using facts that appear in
print is not a violation. Short news articles that merely report
facts and do not represent an author's creativity may be reprinted,
with attribution.
- Ideas cannot be copyrighted, so lists of ingredients and
cooking procedures in recipes cannot be copyrighted. Cookbooks
do fall under copyright, though. So reprinting a small number
of recipes from a cookbook or magazine is not a violation of
copyright, but reprinting substantial portions of a cookbook
without permission would be. Anything that hurts the commercial
value of a copyrighted work would most likely not be judged fair
use.
- Quoting portions of a copyright work for purposes of comment
or criticism falls under fair dealing or use. Therefore, if you
ran an article rebutting assertions in a beef industry publication,
for example, you could quote from it extensively in order to
illustrate your point. You can also quote briefly from a copyright
work about which you are writing a news summary.
- You can use some content of a work for purposes of parody.
- You can quote brief portions of a copyrighted work as references.
It never hurts to ask for permission to use a work. Many copyright
owners will gladly give it to you without charge.
Can You Use It If It's on the Internet?
The Internet and World Wide Web have posed new challenges
to copyright holders and intellectual property law. Both the
US and Canada are in the process of updating their laws to reflect
conditions in the digital age. You needn't wait for new laws,
however, to realize that you should assume all graphics on Web
pages are copyright and cannot be reproduced in print or electronic
media or on your own Web page without permission. You can purchase
many collections of Web graphics that come with permission for
use or reproduction. If you see a graphic on a Web site that
you'd love to use, first contact the site's Webmaster for copyright
information. Copying and then altering a graphic so it is unrecognizable
is nevertheless a prohibited use. Text on the Internet falls
under the same rules for fair use as printed text. Little case
law exists right now to give guidance about fair dealing when
copyrighted material is posted to a Usenet group or Listserv
mailing list. We can state with certainty, however, that posting
something on the Internet does not thereby put it in the public
domain or grant permission for unlimited copying. If a posting
violates copyright, even though you did not originate it you
also violate copyright if you use that illegal posting in your
own publications, whether print or electronic.
We vegetarians often feel we show a little more moral sensitivity
than presumably less enlightened folk who refuse to examine the
ethical implications of their diet. Should we show any less sensitivity
to people's intellectual property rights? Even if the ethics
of copyright infringement do not grab us, consider that big fish
can and do take little fish to court (e.g., the McLibel trial
and the Texas ranchers' beef defamation lawsuit against IVU President
Howard Lyman). Do you really want to spend your group's money
on a copyright infringement defense?
Note: I am not a lawyer or authority on intellectual property
issues. I am writing this as a journalist using reliable and
up-to-date sources. Nothing in this article constitutes legal
advice. Where serious consequences may be involved, be safe rather
than sorry and consult a qualified attorney.
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